BC Hydro logos

Colour

For use against a white background in colour applications (including four-colour process, spot colour and onscreen).

Black

For use against a white background in limited colour applications.

Reverse

For use against colourful, dark or busy backgrounds in both full - and limited-colour applications. 

Without tagline

You may sometimes see the logo without the power smart tagline. This is only for signage and permanent installations - never use it anywhere else.

Clear space

For the BC Hydro logo, we use the symbol as the clear space guide. In order to keep the integrity of the logo, it’s important that nothing is placed in this area.

Minimum size

We always want our logo to be legible. Make sure you follow the minimum size guidelines.

Digital applications

In digital applications, whenever possible, we use our logo in a scalable vector graphics (SVG) format to maximize legibility and scalability. All the elements in our logo are clearly visible at 96 px in SVG format.

In other formats, please adjust the logo according to the screen resolution (i.e., @2x for Retina Display and @3x for iPhone 6 Plus).